"Coffee Export" Business Plan:
1.0 Executive Summary
2.0 Company Summary
2.1 Company Ownership
2.2 Company History
2.3 Company Locations and Facilities
3.0 Products
4.0 Market Analysis Summary
5.0 Strategy and Implementation Summary
6.0 Management Summary
7.0 Financial Plan
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This business plan was originally published by Palo Alto Software, Inc. All rights reserved.
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2.0 Company Summary
Silvera & Sons buys and prepares raw coffee in parchment
(pergamino), or coffee in its post-harvest stage. The finished product, green
Arabica coffee beans are packaged in 60kg sacks and sold on the U.S. and
Brazilian market. Our customers are primarily American importers and Brazilian
wholesalers who provide high-quality beans to the specialty roasting
market.
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2.1 Company Ownership
Silvera & Sons Ltda. is a private, family owned preparer and
exporter of Brazilian-grown, green Arabica coffee beans. It is owned and
operated by Marco Silvera Sr. and his sons, Marco Silvera Jr. and Antonio
Silvera.
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2.2 Company History
Silvera & Sons is in its sixth year of operation. The current
plant has been in operation for 15 years and for 12 of those years was managed
by Marco Silvera Sr. who was then an employee of the former owner, Cafe Fina.
Since the plant was purchased, Silvera & Sons has maintained maximum
production and sales. It is currently operating at maximum capacity.
Past Performance

|
Past Performance |
|   |
1996 |
1997 |
1998 |
| Sales |
$16,262,532 |
$17,304,066 |
$18,345,600 |
| Gross Margin |
$2,439,380 |
$2,630,218 |
$2,814,215 |
| Gross Margin % |
15.00% |
15.20% |
15.34% |
| Operating Expenses |
$12,196,899 |
$12,631,968 |
$13,346,424 |
| Collection Period (days) |
0 |
0 |
4 |
| Inventory Turnover |
12.00 |
12.00 |
12.00 |
|   |
Balance Sheet |
| Current Assets |
1996 |
1997 |
1998 |
| Cash |
$0 |
$0 |
$994,260 |
| Accounts Receivable |
$0 |
$0 |
$137,250 |
| Inventory |
$0 |
$0 |
$355,200 |
| Other Current Assets |
$0 |
$0 |
$243,936 |
| Total Current Assets |
$0 |
$0 |
$1,730,646 |
Long-term Assets |
| Capital Assets |
$0 |
$0 |
$521,650 |
| Accumulated Depreciation |
$0 |
$0 |
$100,000 |
| Total Long-term Assets |
$0 |
$0 |
$421,650 |
| Total Assets |
$0 |
$0 |
$2,152,296 |
|   |
Capital and Liabilities |
| |
1996 |
1997 |
1998 |
| Accounts Payable |
$0 |
$0 |
$8,435 |
| Current Borrowing |
$0 |
$0 |
$58,000 |
| Other Current Liabilities |
$0 |
$0 |
$0 |
| Subtotal Current Liabilities |
$0 |
$0 |
$66,435 |
| |
| Long-term Liabilities |
$0 |
$0 |
$402,000 |
| Total Liabilities |
$0 |
$0 |
$468,435 |
| Paid-in Capital |
$0 |
$0 |
$525,000 |
| Retained Earnings |
$0 |
$0 |
$223,235 |
| Earnings |
$0 |
$0 |
$935,626 |
| Total Capital |
$0 |
$0 |
$1,683,861 |
| Total Capital and Liabilities |
$0 |
$0 |
$2,152,296 |
|   |
Capital and Liabilities |
| Other Inputs |
1996 |
1997 |
1998 |
| Payment Days |
0 |
0 |
60 |
| Sales on Credit |
$0 |
$0 |
$6,054,048 |
| Receivables Turnover |
0.00 |
0.00 |
44.11 |
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2.3 Company Locations and Facilities
The Silvera & Son's main warehouse and office is located in
Ouro Fino. The warehouse has the capacity to prepare approximately 6,000 60kg
bags of exportable coffee beans. The proposed new warehouse and preparation
facility site is also located in Ouro Fino. The new facility will be
3.500m2 and will have 30 selecting machines with capacity to prepare
40,000 bags for exportation and 80,000 bags for storage. The proposed facility
will also handle shipping.
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