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Sample Business Plans -> Auto Repair Service

"Auto Repair Service" Business Plan:

1.0 Executive Summary
2.0 Company Summary
3.0 Services
4.0 Market Analysis Summary
5.0 Strategy and Implementation Summary
5.1 Competitive Edge
5.2 Sales Strategy
6.0 Management Summary
7.0 Financial Plan

 
 
Business Ideas applicable for this business plan:

Wheels and Tires Hotel
Fix your own car
Car repair

 

This business plan was originally published
by Palo Alto Software, Inc. All rights reserved.

5.0 Strategy and Implementation Summary

QDAR will succeed by offering its customers high-quality, rapid, and convenient auto repair service. Additionally, QDAR will succeed by ensuring a full range of auto parts inventory and rapid shipping capability of major auto parts.

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5.1 Competitive Edge

QDAR's competitive edge is the heavy focus on customer convenience by offering unlimited shuttle service, rapid turnaround on auto repair jobs, and a referral network of a few local major tow truck companies.

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5.2 Sales Strategy

QDAR will focus its sales strategy on effectively reaching the target customer segment of upper and middle class customers. For this purposes, the company will employ direct sales staff. At the same time, the company will further strengthen its relationships with the tow truck companies to capture auto repair needs of the local and highway traffic.

As the chart and table show, QDAR plans to deliver sales of about $9.5M in the first year, $11.3M in the second year, and $13.3M in the third year of the plan.

Sales by Year

Sales Forecast
Unit Sales 2001 2002 2003
Auto Repair Jobs 16,800 18,900 21,263
Auto Parts 75,000 84,375 94,922
Other 0 0 0
Total Unit Sales 91,800 103,275 116,184
Unit Prices 2001 2002 2003
Auto Repair Jobs $300.00 $315.00 $330.75
Auto Parts $60.00 $63.00 $66.15
Other $0.00 $0.00 $0.00
 
Sales
Auto Repair Jobs $5,040,000 $5,953,500 $7,032,572
Auto Parts $4,500,000 $5,315,625 $6,279,082
Other $0 $0 $0
Total Sales $9,540,000 $11,269,125 $13,311,654
 
Direct Unit Cost 2001 2002 2003
Auto Repair Jobs $100.00 $105.00 $110.25
Auto Parts $30.00 $31.50 $33.08
Other $0.00 $0.00 $0.00
Direct Cost of Sales 2001 2002 2003
Auto Repair Jobs $1,680,000 $1,984,500 $2,344,191
Auto Parts $2,250,000 $2,657,813 $3,139,541
Other $0 $0 $0
Subtotal Direct Cost of Sales $3,930,000 $4,642,313 $5,483,732

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