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Sample Business Plans -> Beverage Machine Retail

"Beverage Machine Retail" Business Plan:

1.0 Executive Summary
2.0 Company Summary
3.0 Services
4.0 Market Analysis Summary
5.0 Strategy and Implementation Summary
6.0 Management Summary
7.0 Financial Plan
7.1 Important Assumptions
7.2 Break-even Analysis
7.3 Projected Profit and Loss
7.4 Projected Cash Flow
7.5 Projected Balance Sheet
7.6 Business Ratios

 
 
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This business plan was originally published
by Palo Alto Software, Inc. All rights reserved.

7.0 Financial Plan

We want to finance growth mainly through cash flow. We recognize that this means we will have to grow slowly, adding machines one at a time, not in bulk. The most important indicator in our case is that minimal inventory will have to be stored for these rentals; this translates into very low overhead.

There are some seasonal variations, with the months of March through September being the hottest months in Texas. This will, as expected, mean a high rate of rentals for events such as pool parties, Fourth of July celebrations, and barbecues. However, we expect the winter months to be just as lucrative due to the number of holiday parties, football gatherings, and fundraising events. We expect a light seasonal variation, with sales increasing slightly during the cooler months. For the most part, Margarita Momma will experience a high rate of sales, regardless of weather variations.

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7.1 Important Assumptions

The financial assumptions for Margarita Momma are included in the following table.

General Assumptions
  2001 2002 2003
Plan Month 1 2 3
Current Interest Rate 10.00% 10.00% 10.00%
Long-term Interest Rate 10.00% 10.00% 10.00%
Tax Rate 25.42% 25.00% 25.42%
Other 0 0 0

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7.2 Break-even Analysis

The following table and chart summarize our break-even analysis. With estimated fixed costs of $200 per month, we need to have only two rentals to cover our costs.

Break-even Analysis

Break-even Analysis:
Monthly Units Break-even 3
Monthly Revenue Break-even $223
 
Assumptions:
Average Per-Unit Revenue $74.51
Average Per-Unit Variable Cost $7.60
Estimated Monthly Fixed Cost $200

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7.3 Projected Profit and Loss

We expect a net profit of $32,000 in year one, which is over 50% of net profit. We foresee an increase to $37,000, or 54% of net profit in 2002, and a further increase to $44,000, or 55% of net profit for 2003.

Pro Forma Profit and Loss
  2001 2002 2003
Sales $60,875 $69,500 $80,250
Direct Cost of Goods $5,523 $6,380 $7,380
Other $0 $0 $0
  ------------ ------------ ------------
Cost of Goods Sold $5,523 $6,380 $7,380
Gross Margin $55,352 $63,120 $72,870
Gross Margin % 90.93% 90.82% 90.80%
Expenses:
Payroll $0 $0 $0
Sales and Marketing and Other Expenses $280 $300 $250
Depreciation $150 $150 $150
Leased Equipment $0 $0 $0
Utilities $0 $0 $0
Insurance $0 $0 $0
Rent $0 $0 $0
Payroll Taxes $0 $0 $0
Other $0 $0 $0
  ------------ ------------ ------------
Total Operating Expenses $430 $450 $400
Profit Before Interest and Taxes $54,922 $62,670 $72,470
Interest Expense $1,031 $916 $796
Taxes Incurred $13,610 $15,439 $18,217
Net Profit $40,281 $46,316 $53,457
Net Profit/Sales 66.17% 66.64% 66.61%

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7.4 Projected Cash Flow

The following cash flow projections show the annual amounts only. For a monthly breakdown, please see the appendices at the end of the business plan.

Cash

Pro Forma Cash Flow
  2001 2002 2003
 
Cash from Operations:
Cash Sales $60,875 $69,500 $80,250
Cash from Receivables $0 $0 $0
Subtotal Cash from Operations $60,875 $69,500 $80,250
 
Additional Cash Received
Sales Tax, VAT, HST/GST Received $0 $0 $0
New Current Borrowing $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0
New Long-term Liabilities $0 $0 $0
Sales of Other Current Assets $0 $0 $0
Sales of Long-term Assets $0 $0 $0
New Investment Received $0 $0 $0
Subtotal Cash Received $60,875 $69,500 $80,250
Expenditures 2001 2002 2003
Expenditures from Operations:
Cash Spending $1,734 $2,016 $2,331
Payment of Accounts Payable $17,151 $20,875 $24,156
Subtotal Spent on Operations $18,886 $22,891 $26,487
 
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0
Principal Repayment of Current Borrowing $0 $0 $0
Other Liabilities Principal Repayment $0 $0 $21,000
Long-term Liabilities Principal Repayment $1,200 $1,200 $1,200
Purchase Other Current Assets $0 $0 $0
Purchase Long-term Assets $0 $0 $0
Dividends $0 $0 $0
Subtotal Cash Spent $20,086 $24,091 $27,687
 
Net Cash Flow $40,789 $45,409 $52,563
Cash Balance $41,628 $87,037 $139,600

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7.5 Projected Balance Sheet

The following table represents our financial position at the end of each of the three upcoming fiscal years.

Pro Forma Balance Sheet
 
Assets
Current Assets 2001 2002 2003
Cash $41,628 $87,037 $139,600
Accounts Receivable $2,552 $3,611 $5,398
Inventory $500/TD> $578 $668
Other Current Assets $1,260 $1,260 $1,260
Total Current Assets $43,388 $88,875 $141,528
Long-term Assets
Long-term Assets $9,000 $9,000 $9,000
Accumulated Depreciation $150 $300 $450
Total Long-term Assets $8,851 $8,701 $8,551
Total Assets $52,239 $97,575 $150,079
Liabilities and Capital
Current Liabilities 2001 2002 2003
Accounts Payable $1,359 $1,580 $1,826
Current Borrowing $0 $0 $0
Other Current Liabilities $0 $0 $0
Subtotal Current Liabilities $1,359 $1,580 $1,826
 
Long-term Liabilities $9,760 $8,560 $7,360
Total Liabilities $11,119 $10,140 $9,186
 
Paid-in Capital $1,000 $1,000 $1,000
Retained Earnings ($161) $40,120 $86,435
Earnings $40,281 $46,316 $53,457
Total Capital $41,120 $87,435 $140,892
Total Liabilities and Capital $52,239 $97,575 $150,079
Net Worth $41,120 $87,435 $140,892

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7.6 Business Ratios

The following table shows standard ratios and industry comparison for SIC code 7359, rental businesses.

 
Ratio Analysis
  2001 2002 2003 Industry Profile
Sales Growth 0.00% 14.17% 15.47% 7.90%
 
Percent of Total Assets
Accounts Receivable 0.00% 0.00% 0.00% 25.80%
Inventory 0.96% 0.59% 0.45% 3.40%
Other Current Assets 2.41% 1.29% 0.84% 45.10%
Total Current Assets 83.06% 91.08% 94.30% 74.30%
Long-term Assets 16.94% 8.92% 5.70% 25.70%
Total Assets 100.00% 100.00% 100.00% 100.00%
 
Current Liabilities 2.60% 1.62% 1.22% 42.00%
Long-term Liabilities 18.68% 8.77% 4.90% 15.70%
Total Liabilities 21.28% 10.39% 6.12% 57.70%
Net Worth 78.71% 89.61% 93.88% 42.30%
 
Percent of Sales
Sales 100.00% 100.00% 100.00% 100.00%
Gross Margin 90.93% 90.82% 90.80% 0.00%
Selling, General & Administrative Expenses 38.15% 36.91% 35.50% 82.90%
Advertising Expenses 0.46% 0.43% 0.32% 1.00%
Profit Before Interest and Taxes 90.22% 90.17% 90.13% 2.60%
 
Main Ratios
Current 31.93 56.26 77.49 1.69
Quick 31.56 55.90 77.13 1.33
Total Debt to Total Assets 21.28% 10.39% 6.12% 57.70%
Pre-tax Return on Net Worth 131.06% 70.63% 50.87% 4.80%
Pre-tax Return on Assets 103.16% 63.29% 47.76% 11.40%
 
Additional Ratios 2001 2002 2003  
Net Profit Margin 66.17% 66.64% 66.61% n.a
Return on Equity 97.96% 52.97% 37.94% n.a
 
Activity Ratios
Accounts Receivable Turnover 0.00 0.00 0.00 n.a
Collection Days 0 0 0 n.a
Inventory Turnover 11.69 11.84 11.85 n.a
Accounts Payable Turnover 13.62 13.35 13.36 n.a
Payment Days 23 25 25 n.a
Total Asset Turnover 1.17 0.17 0.53 n.a
 
Debt Ratios
Debt to Net Worth 0.27 0.12 0.07 n.a
Current Liab. to Liab. 0.12 0.16 0.20 n.a
 
Liquidity Ratios
Net Working Capital $42,029 $87,295 $139,702 n.a
Interest Coverage 53.27 68.42 91.04 n.a
 
Additional Ratios
Assets to Sales 0.86 1.40 1.87 n.a
Current Debt/Total Assets 3% 2% 1% n.a
Acid Test 31.56 55.90 77.13 n.a
Sales/Net Worth 1.48 0.79 0.57 n.a
Dividend Payout 0.00 0.00 0.00 n.a

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